The Car Wash Company
NOW ONE OF THE UK’S MOST SPARKLING* LEADERS IN WATERLESS CAR CLEANING Since our rebranding and repositioning project for this waterless car cleaning service, we helped to expand the business from 15 to 39 sites. In all previous sites that have now been rebranded, the percentage uplift in sales averages 40%. New clients now knocking on their door are all premium destination shopping centres due to the retail focused site design, clear communication to their predominantly female customer and ethical, eco-friendly positioning for the service. OUR ROLE: DEVELOPMENT OF BRAND IDENTITY, DIRECTIONAL SIGNAGE, PROMOTION, ADVERTISING, CORPORATE LITERATURE, BROCHURES, POS & BELOW THE LINE INITIATIVES.
